Research and insight
Research provides the basis for making informed decisions about your internal communication and provides a platform for all communication activity. We can provide you with the insight you need to base your communication planning around and help you to track your progress.
Our approach to research means we are always able to tailor our support to fit your budget and requirements. It includes organisation-wide surveys, executive interviews and staff focus groups, all of which we design to help you ask – and answer – the right questions.
Core activities include
- Measuring employee engagement using our State of Engagement™ methodology
- Undertaking internal communication reviews and audits
- Tracking changes in attitudes and behaviours
- Mapping organisational segments and communication needs
- Undertaking metrics analyses or heuristic reviews
The result is research that delivers genuine insight into your current communication environment and how to improve it.